Diageo India Denies Rumors of Selling RCB Franchise After IPL 2025 Title Win
Following Royal Challengers Bangalore’s (RCB) historic IPL 2025 title victory, rumors began circulating about a potential sale of the franchise. However, Diageo India, the parent company that owns RCB, has officially denied all speculations regarding the sale.
In a statement released on Monday, Diageo India affirmed its long-term commitment to the RCB brand, calling the reports of a sale “baseless and misleading.”
“RCB Is a Strategic Asset,” Says Diageo India
Responding to social media buzz and unverified media reports, a Diageo spokesperson stated:
“RCB is one of the most beloved cricket franchises in India. We are proud of the team’s performance in IPL 2025 and have no intention of selling the franchise. It remains a core part of our sports and entertainment portfolio.”
The company emphasized that the recent success — RCB’s first-ever IPL title — has only strengthened its association with the franchise.
Social Media Reactions and Market Buzz
The speculation intensified after RCB’s championship parade in Bengaluru, where some fans misinterpreted celebratory messages as farewell notes. Several reports also linked international investors with possible bids for the franchise.
However, Diageo’s swift and clear denial has put the rumors to rest, reassuring fans and stakeholders.
RCB’s Brand Value on the Rise
With the title win, RCB’s brand value has seen a significant boost. Market analysts estimate that RCB is now among the top three most valuable IPL franchises, thanks to its massive fan base, merchandise sales, and digital reach.
Industry expert Shailesh Rao commented:
“RCB’s title win makes it more lucrative — but also more strategic for Diageo to retain.”